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Satisfiers or Performance Needs

Business Analysis 7 Easy Steps for Kano Analysis Types of Customer Requirements (as defined by Kano)
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Transcript

Satisfiers or performance needs. These are the standard characteristics of a product or service that increase or decrease satisfaction levels by their degree of presence. These needs are typically spoken using the air conditioner example again, performance needs could be the maintenance cost. power consumption is the electricity bill too big to put a hole in the customer's pocket, Rise of the air conditioner the capacity to quickly cool the room, among others.

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