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LEVEL 3 Listening Test | Group 3

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Transcript

A market leader is a brand, product or firm that has the largest percentage of total sales revenue of a market. a market leader often dominates its competitors in customer loyalty, distribution, coverage, image, perceived value, price, profit and promotional spending. a market leader is a brand, product or firm that has the largest percentage of total sales revenue of a market a month. market leader often dominates its competitors in customer loyalty, distribution, coverage, image, perceived value, price, profit, and promotional spending. A product launch is the first appearance of a product on the market. The product launch is the first point at which customers have access to a new product or service.

A product launch is the first appearance of a product on the market. The product launch is the first point at which customers have access to a new product or service. lifestyle segmentation is a business practice This that divides and categorizes information about customers into subgroups. The goal is to figure out how the customers live. So you can learn what these people need, what they desire and what they hope to get from your company. lifestyle segmentation is a business practice that divides and categorizes information about customers into subgroups.

The goal is to figure out how the customers live. So you can learn what these people need, what they desire, and what they hope to get from your company. outdoor advertising or out of home advertising is when companies try to attract potential customers. to their brand, product or service when they aren't at home, for example, by using billboards, decorating buses and vehicles, putting up signs and posters in mass transit areas, etc. outdoor advertising or out of home advertising is when companies try to attract potential customers to their brand product or service when they aren't at home. For example, by using billboards, decorating buses and vehicles, putting up signs and posters in mass transit areas, etc.

A niche strategy is a marketing approach for a product or service with specific features that appeals to a particular minority market subgroup. It targets only those customers who can relate well to the product or service. A niche strategy is a marketing approach for a product or service with specific features that appeals to a particular minority market subgroup. It targets only those customers who can relate well to the product or service. a press release is a written or recorded communication directed at members of the news media for the purpose of announcing something newsworthy. Typically, they are mailed, faxed, or emailed to newspapers, magazines, radio stations, online media, television stations or television networks.

A press release is a written or recorded communication directed at members of the news media for the purpose of announcing something newsworthy. Typically they are mailed, faxed, or emailed to newspapers, magazines, radio stations, online media, television stations or television networks. A market survey is a tool to gather market information and better understand characteristics, expectations and requirements. Market surveys collect data about a target market such as pricing trends, customer requirements, competitor analysis and other such details. A market survey is a tool to gather market information and better understand characteristics, expectations and requirements. Market surveys collect data about a target market such as pricing trends, customer requirements, competitor analysis and other such details.

In affiliate marketing programs, a payment threshold is a payment method that is used where the affiliate has to earn a specific minimum amount of commission dollars to initiate a payment from the product or service vendor. In affiliate marketing programs, a payment threshold is a payment method that is used where the affiliate has to earn a specific minimum amount of commission dollars to initiate a payment from the product or service vendor. A product range is a set of variations of the same product platform that appeals to different market segments. Or it can be a complete portfolio of products that accompany manufacturers or markets. A product range is a set of variations of the same product platform that appeals to different market segments or it can be a complete portfolio of products that company manufactures or markets. Mobile optimization is the process of guaranteeing that visitors who access your website from mobile devices can use read and navigate without difficulty in an enjoyable manner.

Mobile optimization is the process of guaranteeing that visitors who access your website from mobile devices can use read and navigate without difficulty in an enjoyable manner.

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