Media Buys

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Transcript

Hey, welcome back. In this video I want to talk to you about media buys and about traffic, and also show you exactly what you need to do to send a ton of targeted traffic to any offer or squeeze page or pre sale page, or whatever you have. After watching this video, you'll know exactly how to go about sending traffic to that page of yours. Right now, I'm on a website called buy sell ads. What this website does is basically acts as a middleman between the publishers or the people who want to put ads on their website and get paid for it. And the advertisers, which in this case, are us.

In this case, we are the advertisers. Once here, you go to the marketplace, obviously first you have to create an account, then you go through the Marketplace. Once there you'll be able to choose from different categories. Let's say you want to do health and fitness, you click on health and fitness, and you're going to get a list of all the websites that are willing to put your ads on their site. You've got a lot of medical stuff in here. Let me go back to the marketplace and see if we have anything related to weight loss, food and drink, health and fitness.

I did think that it was weight loss, but I'm not seeing too many websites on weight loss there. If that happens, then you can always search in here, just type weight loss and let's see what we're going to get. There aren't too many websites and weight loss, but still pretty good. We've got fit body HQ calm. We've got wiki weight score, HCG diet 411 and also get holistic health, which seems to have almost 400,000 monthly impressions pretty good. Let's go ahead and click on fit body HQ.

Once you click on it, you'll be able to obviously see the website which I highly recommend you do. Do not advertise anywhere. without actually checking the website. As you can see the Venus Factor. Somebody is advertising here, which is a popular product and Clickbank. Obviously, as you can see, there are a lot of banner ads here as well.

Also another thing I like to do is just click on some of these ads and see what other people are advertising. If other people are advertising, this means it works for them, especially when they're sending you directly to the offer. If you take a look at this here, you can see that this is an affiliate, it means that this affiliate is paying this website just to have the banner on their site. Obviously, because the banner is here, he's making money. He's making more than he's paying for advertising, which is great. It means he's making a profit.

What we want to do is also advertise here and build our email list and then send them to the offer. That's something I recommend you do. As far as I'm concerned. This site is good to go. It will be a website that I would advertise on As you can see, we can do the sidebar dash site wide 125 times 125 bottom right, and there are five available right now. Also the estimated impressions that we'll get is 175,000 and you pay $75 per month, which in my opinion is pretty good.

Then we've got a few other options here in which you pay per impressions $3 for 1000 impressions for the top right sidebar dash site wide. Basically, once you're ready, you just click on the Buy Now button and it gets added to your cart over here. Then you'll be able to go ahead and purchase also you have the option to ask a question. So if you have any questions for fit body HQ, you can get in touch with them. That's pretty much it when it comes to this site. Let's take a look at get holistic health.com as well and see what the situation is like here.

As you can see here, you will pay $3 1000 impressions, and this website gets 400 impressions per month, it would actually cost you quite a lot to stay on this website for the entire month. Let me quickly grab my calculator. I do have to warn you, I'm not the best guide math, but let me try to calculate this. If it's 400 impressions per month in European $3 for 1000 impressions, then we will do 400 times three, and it would cost you approximately 1200 to stay on this website for one entire month. The good thing is they're changing per impressions. So you can test for much less than than that.

You don't have to pay 1200 dollars. Just get a couple of thousand impressions, test this and see how it goes. And that's pretty much how things work. This is how buy sell ads works. As you can see, it's very simple. You pick your category, select your website, buy it, and then you can submit your banner on there.

I want to show you a really quick way to get back Done. It's called $20 banners.com. For just $20, you can start getting banners. Let me go here to pricing. If you scroll down, you'll see that the banner ads start at $20. But actually, when you look at this, the $20 banner ad is a really small one.

If you want to get some of the bigger ones like 250 times 250 pixels, it's going to cost you $28. Again, not the end of the world. It's not that expensive. But if you're looking for an even cheaper alternative, then you might want to go to fiverr.com and get someone to design your banner over there. Once you've got the banner, then you go back to buy sell ads and you simply submitted for approval. Once it gets approved, traffic will start coming to your site.

That's how it goes when you want to do media buys and get traffic from Media Buy sources. This is that for me in this video, I hope you see the potential of media buys and actually how easy To start advertising here, and to start using this just before I leave and end this video, there's one more thing that I want to cover. If you're not familiar with this website, it's called alexa.com. It's an amazon.com company, and actually provides competitive intelligence. It costs $49 a month to get the premium account with Alexa. But it does provide all the information that you need regarding the website and their audience.

You could easily do a search here for one of these websites. Let's see fit body HQ. You just come to Alexa and typed fit body hq.com and you click on it, and in just a second. It's going to give you results. And it's going to show you who the audience is that's actually visiting this website. If you scroll down over here, you'll get to see mostly female education, graduate school.

Most Age 25 to 20 for a low income, which probably has to do with the fact that the audience is younger, and also their education is graduate school. That's pretty much it when it comes to analyzing the audience demographics and these websites. Being able to know this stuff helps you when you create your banners. When you go to $20 banner ads, you want to tell them a little bit about your audience, but you want to be able to tell them that it's mostly female, aged 25 to 34. So that you don't create something that your audience is not going to click on. This is what you need to know your audience.

So did you can create relevant banners that are going to drive clicks. As you've probably noticed, when you look at these sites, you're not paying per clicks. You're paying for impressions. This actually could be a good or bad thing. If you have a really good banner that's going to attract views, then impressions is what you want to do. You always want to pay Four impressions because then you'll get the most out of it.

But if you have a bad banner, then it will be better for you to pay per click. But most of the sites and buy sell ads only do impressions. So that's why I need to create a really good banner that's going to draw attention, draw clicks, and then you'll get the most of the money that you pay for this type of traffic. Guys, that's it for me in this video. I'll see you in the next one. Thanks for watching.

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