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Reach an Audience with Shoe Leather and Social Media

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Decide What to Write and Learn How to Publish

Section 6: Reach an Audience with Shoe Leather and Social Media

Elaine L. Orr

It's exciting to have a book published, even better when people read it and say good things. Even if you work with a publisher, you will do a great deal of marketing yourself. It may be tempting to think of social media first, but you need to meet people locally. Writers tend to work alone, they may even regard marketing as something that takes too much time from writing. It is. Your next book is the best marketing tool, so keep that in mind as you visit bookstores or write blog posts.

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