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Guide to Unblock Creativity and Have Original Ideas

Learn about more than 30 tools to potentialize your creative process and have innovative ideas.

Guide to Unblock Creativity and Have Original Ideas

Learn about more than 30 tools to potentialize your creative process and have innovative ideas.
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Welcome to guide to unblock creativity and have original ideas.
Welcome to the 'Creativity = Create + Activity' section. In the next 4 classes, you will: - Learn basic concepts about creativity; - Understand why children are more creative than adults; - Discover the differences between creative and non-creative people; - Discuss how creativity is seen in some corporate environments. There are basic concepts, but it is important to start the course. However, if you already know them and want to go directly to the steps of the creative process, skip to the next section.
Welcome to the 'Stages of the Creative Process' section. In the next 3 classes, you will: - Learn the characteristics of each Stage of the creative process; - Understand the difficulties and blockages that usually arise in the face of creativity; - Know the most toxic behaviors for being creative.
In the next sections, you will get to know more than 30 tools to support and stimulate your creative process. They are divided into identification, preparation, incubation, warming up, lighting, elaboration, and verification stages. For each stage of the creative process, there is a range of tools that can help you. In addition, there is a list of materials available for download in each section. They have been developed specifically for this course and for your learning process to be complete.
Welcome to the 'Preparation Phase' section. In the next 4 classes, you will learn different tools to collect data about the context related to your idea.
Welcome to the 'Incubation Phase' section. In the next 3 classes, you will get tips about how to incubate your ideas. And do you know why this moment is important? After collecting data, you need to consciously turn off your brain so the unconscious keeps working on your ideas. Incredible, right?
Welcome to the 'Warmin Up Phase' Section. In the next 6 classes, you will learn about some dynamics and activities to generate ideas.
Welcome to the 'Enlightenment Phase' section. In the next 4 classes, you will discover some tools that can help you to the idea maturation and evaluation.
Welcome to the 'Elaboration Phase' section. In the next 5 lessons, you'll learn how to craft your ideas by creating modeling and prototyping.
You have successfully completed the course. congratulations! Before you finish it all, listen to the instructor's final message.

Creativity is not a divine gift conceded only to a few. It is a heritage of everyone, but people lose their creative potential through life due to many different reasons. But don’t worry, it can be turned around with the combination of knowledge, tools, exercises, and tasks. It is possible to bring back to life the creativity inside you. For this reason, this course presents all the stages of the creative process and, for each phase, it teaches a collection of tools and techniques which aim to stimulate and guide creativity.

In total, you will learn more than thirty tools and techniques which stimulate the creative process. They come from different areas and are not restricted only to the famous brainstorming and mind maps. Of course, such tools are also explained in the course, but you will learn many others to support creativity, which will help you think outside the box and have original ideas. To make your life easier, all these tools are accompanied by support materials that were developed exclusively for this course and that can be downloaded and printed in order to be used where and when you need them.

What will you learn in this course?

  • Ways to identify opportunities and have ideas, through tools such as convergence map, behavioral tendencies map, popular media scanning, amongst others.
  • Forms to collect data that relate directly or indirectly to your idea, like eras map, types of innovation evaluation, sociocultural scanning, etc.
  • Tips to incubate your idea with the development of activities and challenges, based on creative idleness.
  • Many practices to warm up your ideas, such as Tool 635, scamper, 4 types of brainstorming, mind map, word cloud, amongst others.
  • Practices to illuminate and evaluate your ideas, like stakeholder evaluation, 6 hats, role-playing game, and attributes evaluation, etc.
  • Ways to elaborate your idea through moodboards, Canvas, storyboard, 5W1H, and others.
  • You will get to know tools to evaluate your idea with potential users, partners and in the market.
Welcome to guide to unblock creativity and have original ideas.
Welcome to the 'Creativity = Create + Activity' section. In the next 4 classes, you will: - Learn basic concepts about creativity; - Understand why children are more creative than adults; - Discover the differences between creative and non-creative people; - Discuss how creativity is seen in some corporate environments. There are basic concepts, but it is important to start the course. However, if you already know them and want to go directly to the steps of the creative process, skip to the next section.
Welcome to the 'Stages of the Creative Process' section. In the next 3 classes, you will: - Learn the characteristics of each Stage of the creative process; - Understand the difficulties and blockages that usually arise in the face of creativity; - Know the most toxic behaviors for being creative.
In the next sections, you will get to know more than 30 tools to support and stimulate your creative process. They are divided into identification, preparation, incubation, warming up, lighting, elaboration, and verification stages. For each stage of the creative process, there is a range of tools that can help you. In addition, there is a list of materials available for download in each section. They have been developed specifically for this course and for your learning process to be complete.
Welcome to the 'Preparation Phase' section. In the next 4 classes, you will learn different tools to collect data about the context related to your idea.
Welcome to the 'Incubation Phase' section. In the next 3 classes, you will get tips about how to incubate your ideas. And do you know why this moment is important? After collecting data, you need to consciously turn off your brain so the unconscious keeps working on your ideas. Incredible, right?
Welcome to the 'Warmin Up Phase' Section. In the next 6 classes, you will learn about some dynamics and activities to generate ideas.
Welcome to the 'Enlightenment Phase' section. In the next 4 classes, you will discover some tools that can help you to the idea maturation and evaluation.
Welcome to the 'Elaboration Phase' section. In the next 5 lessons, you'll learn how to craft your ideas by creating modeling and prototyping.
You have successfully completed the course. congratulations! Before you finish it all, listen to the instructor's final message.

About the instructors

Bruna Ruschel

PhD in Design and Master in Strategic Design
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Hello! 

My name is Bruna and I am PhD in Design, Master in Strategic Design, Specialist in Graphic Expression and Bachelor in Fashion Design.

I am also Post-Doctorate in Design in order to research the European Design Market and translate such knowledge to my books and online courses.

I have a passion for teaching and for this reason I dedicated ten years of my career (between 2007 and 2017) as professor of two Universities in South of Brazil.

Over this period, I have guided more than 60 Design Projects focused on innovation and have evaluated hundreds of incredible ideas!

I have been the manager of the Feevale Design Center conducting the development of dozens of projects for different goals.

I have coordinated a Bachelor of Creative Industry in order of implementing new disciplines, setting up laboratories and hiring the teaching staff.

I have organized dozens of Contests, Exhibitions and Extension Courses related to Design and Creative Industry.

I'm from Brazil but today I live in Hamburg, Germany.

I have already lived in Portugal and in Malta, a little island country located between Africa (Tunisia and Libya) and Europe (Italy).

Drop me a line if you have any questions! It will be a pleasure to talk with you. ;)

 

Natalia Plentz

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