MBA Time Engineering Module 6 Part 2 – Technology is Strangling You.

Time Engineering: MBA Time Engineering
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Transcript

Today Welcome back to time engineering and part two of module six. Today we'll be detailing how your technology addictions are strangling you how this is happening right underneath your nose, and how to stop it instantly. Okay, so in part one, we covered the end standing for news. The remainder of my name's Tom expand the model comes under the general heading of addictions you need to break. So let me explain the ROI in NIMS stands for my inbox. Well, your inbox, your inbox is one of the greatest time wasters in your space.

It has the ability Ready to consume vast amounts of your focus, your productivity and your power of concentration. And This usually happens without you even being aware of it. Most people who work in front of a computer sit with their inbox open permanently, and you probably do the same. And if by chance you don't sit in front of a computer all day, you probably find that your inbox is the first thing you open when you do get in front of it, and it remains open the whole time that you're there. And in my experience, most people have their inbox settings structured or set up so that every time an email comes in, at least one of the following occurs, a sound will play, the mouse pointer will change. An envelope may appear in the bottom of the task bar, or a small message of some kind, like new email pops up in the bottom corner of your screen.

And just so you know, also all of those can be switched off. But invariably, what happens when one of these notifications sort of takes place? You go and check what the email is correct. You stop whatever you were working on, and you interrupt one of your most valuable assets, your pair of focus and concentration, you deal with the email. Now that you're looking at your inbox, you might as well I guess. And you may even go off on a tangent and lose 1020 or 30 minutes from your day, right?

But the time you come back to your work, however, you You now have to refocus and try to pick up where you left off on whatever it was you're working on. Oh, but hang on a minute, another email coming in, has just come in, I should say. And you think I'll just check that and so the cycle goes on and on and on. However, if you step back, gain some perspective and assess the situation. You find that 99.9% of emails you receive do not require you Your immediate response or retention? Ask yourself this.

If I was to if I really needed an answer on something in the next five to 10 minutes maximum, would I send an email? Look in the vast majority of cases? No, of course you wouldn't, you would make a phone call. And the same applies to anyone sending you an email. Email has crept into our lives it at such a slow pace, that we now accept it as the norm. We fail to question its validity in relation to our productivity.

And more often than not, we allow ourselves to operate on autopilot in its presence, where technically it's in control. You may recall I mentioned in an earlier module, I think it may be module two, I believe that it has now been scientifically proven that your ability to focus has very little to do with your ability to enhance what you're paying attention to focus As such productivity is more accurately linked to your ability to suppress or remove distraction. As human beings. We're naturally inquisitive. When something pops up, we like to we like to investigate. It's just the way we're programmed.

So by simply reducing the number of profit by pop ups, I should say, in our sphere of operation, we're achieving that goal of suppressing or removing potential distractions, and our inbox delivers immeasurable numbers of these distractions every single day. So closing our inbox is just one of the ways to support this. Remember, the less distractions your mind has to manage, the more focus and power is available to process and complete what is really important. Hence, you can perform more effectively and efficiently and more productively. And all of these directly drives and impacts your profitability. and prosperity, it's all linked.

More importantly, it is synergistically linked. And I assure you, if you remember the definition of that word from thought engineering, you understand how powerful that is. My, my personal email is only open for a maximum of 30 minutes every day, 15 minutes in the morning, 15 minutes in the afternoon, that is eat. on most days, it's open no more than 20 minutes in total, and on weekends, not at all. Because when I close my inbox every day, I regulate what is allowed to enter my space and when it is allowed to enter, then I can choose what I do with my time rather than allowing outside forces, technology or circumstance to control it for me, I am managing my environment so I can be as productive and as as a direct result as profitable as possible. And this is literally what I do in my office every single day that I'm at work.

When I arrive at my computer in the morning, I open my inbox and scan through my emails. I immediately delete anything that looks unsolicited instantly. If something looks like a subscription newsletters or any kind of that crap where someone's got my email address, I invest a few seconds to unsubscribe, so I don't have to deal with it again. Then I rapidly read through my emails and respond to those that require a response. My responses are usually short, sharp, and to the point. If I need additional information from a team member or a partner, whatever it might be to respond to any emails, I move into a folder called action respond to process.

I then email whoever it is that I need to obtain the information from and wait for them to come back to me. I work through this process into my inbox is empty offer a maximum I have 15 minutes. In my inbox I have over 500 folders that allow me to find information quickly and easily. The folders broken down by my companies, then by countries, customers, suppliers etc. Once I've dealt with any individual email, I follow them immediately. Usually this process takes seven to 10 minutes and when I'm done 99.9% of the time my inbox is empty.

Now this is a crucial part because it frees my mind completely to focus on the next job at hand. I've enclosed my inbox, my inbox remains closed until 4pm. At which point I open it and I repeat the process that I spoke about just previously. If I'm aware that something important is coming in during the day that may require my my attention. On May on the very rare occasion, open my inbox at lunchtime, but this is the exception, not the rule. If I do open my inbox at lunchtime, I only deal with the email I was waiting for if it's arrived and nothing else, please understand this.

My, my life and my productive capacity do not exist within my inbox. However, a vast amount of my life, and my productive capacity will be consumed by my inbox if I allow it, or do you manage and control it, or I assure you, it will manage and control you. Because in the vast majority of cases, when you enter your inbox, you actually exit your priorities. Now, I'm not suggesting that you transition immediately to having your inbox open for only 20 minutes or 30 minutes a day as I do. That was a gradual process that I grew into. What I'm suggesting is that you become consciously aware of this space.

Ask yourself is this process as I'm currently managing it, serving or supporting me, or is it's an unnecessary barrier, that I have the choice and the ability to remove or adjust. Remember our new motto? Do I really need to do this, you need to become more ruthless with the allocation of your time and progressively transition to a method that serves you best, whether that's 20 minutes a day, 30 minutes a day, an hour a day, whatever it may be. I understand that there are some businesses where you may and I really mean may need to spend more time in front of you email than others. However, please understand as Parkinson's Law dictates, work expands so as to fill the time available for its completion. Have you ever left an assignment until the night before it was due to be finished, then somehow completed it with two minutes to spare and then handed it in?

This is Parkinson's Law illustrated perfectly in action. If I choose to allocate an hour of my day to my inbox, the process will expand to fill that time. By leaving your inbox open all day, you are technically allocating your entire day to serving that single purpose, which will then expand to fill your day, all else will fall by the wayside. So as a starting point, consider closing your inbox from 930 to 1130 at first, then add 130 to 330. As you get more comfortable with the ID then expand further as you get data that tells you this system is supporting your productivity and understand this crucial point. You need to develop real self discipline with this because email is an addictive technology because it delivers attention.

Every email you get basically someone wants or needs your attention. And as human beings we like them. But do you want attention? Or do you want wealth, abundance and freedom? It's your call. Now, just before we move on, I'd like to leave you with one final fact on this to ponder.

A study by the University of London found that working with your inbox continuously open was a quick was equivalent to losing 10 IQ points. And as a comparison for you, going without sleep for 36 hours is equivalent to losing 10 IQ points. And as a bit of a funny one, smoking marijuana is equivalent to losing only four IQ points. So let me ask you, how effective Do you think you would be coming to work after being awake for 36 hours, or coming to work stowed. So don't be a slave to your technology, be a master of it. Don't allow it to manage and control you manage and control it and you Use it to support your success, not suppress it, I promise you, the results will transform you and your business.

Okay, let's just pause the video and just take a quick, quick 32nd break, get up and just walk across the room and you know, shake your arms and get the blood out of your backside. I'll get the blood out of mine and just get a little bit of energy back into you so we can move on to the next one. Okay, cool. Next is the M in my name's Tom expanded model, and the M stands for mobile phone or cell phone depending on where you are in the world. So your mobile phone, is it a friend or foe? It's an interesting question, isn't it?

Let me ask you, how much time do you spend on your phone every day? And I'm not just talking about phone calls, think about messages, notifications, app you apps that you play with, or use, etc, etc, etc. How much of your space and pair of concentration does it consume? How much of your attention in productivity is chewed up by that little device every single day of your life? Now, although I'm not a betting man, I would wager it is far more than you even think, Oh, no. And I'm going to prove it to you.

The truth is that the answer to those questions comes down to how you choose to use your mobile phone. This is how I actually use mine at 630. Every morning, I take my phone off airplane mode and attend to any messages that have come in overnight, more that require attention. These are mainly from overseas My suppliers, my customers or whatever it may be, and there are usually only a few. And not I am I put my phone back on to Airplane Mode mode so that excuse me my productive space. And time and concentration cannot be interrupted because I understand the value of the mall.

And just in case you run away, airplane mode is a setting on mobile phones in smartphones and other mobile devices that prevents the device from sending or receiving calls and text messages. It's also known as offline, offline mode, standalone mode, or flight mode or one of those. Regardless of what it's called, or what you call it, the result is the same. Nothing can interrupt you. Anyway, at 1230 most days, most days, I turn it back on and respond to any important messages, check in with my business partners, my pa says etc. And then I turn it back.

And then I turn it back on to airplane mode again. So that I can't be here. Annoying anymore. This usually takes no more than 15 minutes or so to have all the calls and respond to what I need. At 430. I turn it back on again and respond to any more messages received during the day.

And often I call people back after 8pm after I put my daughter to bed. If I'm truly in a creative space, I don't turn my phone on at all during the day. Now, when I talk about how I personally manage my phone, I'm always asked Well, what if someone needs to contact you urgently? Well, there are two points to consider in response to that question. Firstly, I grew up at a time when mobile phones didn't exist and I survived. I'm sure many of you or some of you watching this will also remember what I call lb MP life before mobile phones.

Secondly, those closest to me, my family, business partners Pa closest friends etc have an alternate method of contact if it is an absolute emergency. However, they are all aware of how important my space and time is in theirs as well. So, unless it is something that is that definitely requires my immediate attention, they save it for the appropriate time, or they email me. I can honestly say after years of having my phone turned off for hours during the day or turn off all day. It has never caused anything remotely close to a drama in my business or personal life. We seem to be addicted to our mobile phones and the need to be an instant response generation.

We want it next to us all the time and the idea of turning it off or going anywhere without it is almost unimaginable disarm and if we do leave without it, we often make a trip back to get it out. Otherwise, we might miss a call or a text or an update. Oh my goodness. And because these devices have crept into our lives at such a slow pace and taken up an accepted position, we fail to question the validity to our detriment in relation to our, our productivity, our profitability, and our prosperity. You know, if our phone doesn't make a noise or engage us every 10 minutes or so, we seem to be compelled to pick it up and light up the screen and and check that it's to actually turn on and working. It's like watching people who keep checking the fridge every 10 minutes to see if something has magically appeared.

And we've all done that. Now. What I'm about to say to you, it may hurt a little and you may even dislike me for saying it, but that's okay because I'm more interested in in helping you then being liked by you. You can like me as well, but you know You're not that important to the world. And just so weakly, nada remind. Studies indicate that on average smartphone users check their mobile phones upwards of 150 times a day.

That's once every seven minutes or so. One study found that on average, people check their phones 23 times a day for messaging 22 times a day for voice calls a day, 10 times a day to get the time. And something else I can't remember, but they're the details anyway. It's an addiction. And if you think mobile phones are not addictive, then you should have absolutely no issues whatsoever with switching it off right? Or if you need some more evidence that they are just ask any parent with a teenager who has a mobile phone, what the greatest disciplinary action they can enforce upon a child is they will almost certainly respond, take their mobile phone away.

Now, I'm not saying that mobile phones and in particular smartphones haven't made business easier and faster because of course they have. And the technology certainly has its place. It's incredible leverage. However, a large majority of individuals have been slowly transitioned into a state where they think control rather than support, air expansion and our prosperity. I'm amazed whenever I enter a learning environment, be at a seminar talk, whatever it may be, at the number of individuals simply unable to switch off their phones focused on the subject and focus on the subject matter and learn. They're completely unaware of the destructive impact this simple distraction on their ability to consume.

Knowledge on a comprehensive level has this epidemic is even more prevalent in our youth who seem to have their lives dictated by their mobile phones, they forever waiting on the next message or update to come through, and they don't look up for long enough to realize that life exists outside of that small computerized device. Now, before I go off on a complete tangent and rant, let me get back to the point. My mobile phone is a device that is designed to support my expansion and my success and my profitability is an IT IS A an easy and fast point of access to information when I need it. It is an instrument where people can contact me and I can contact them in a space in time of my choosing, that is as supportive and as least impactful on my productivity as possible. And before anything pops into your head to the contrary, I've not made that statement of arrogance.

Nothing could be further from the truth. I'm simply valuing and respecting my space and time and managing my environment. So I can be as productive and as creative as possible every single day of my life. Because when all is said and done, the more productive I am, the more expansive I can be, the more expensive I can be, the more profitable I can become. And ultimately, the more profitable I can become, the more charitable I can be with my money, my energy, and my most process acid, my time. Now, please understand, my goal here is to share with you from real world experience in applications, the lessons that have allowed me to materialize incredible levels of wealth and building an extraordinary life.

You don't have to believe any of what I'm sharing with you. In fact, I actually want you to be incredibly discerning with everything I am sharing with you. But do yourself a favor and take some Small steps to test it to test and measure it. Remember that remote which remains and measured cannot be improved. Try locking out 930 to 1130 and turning your phone off along with your inbox. And then maybe add 130 to 330. and see for yourself the incredible effect it has on you, your output and your ability to focus on your important income time activity, and ultimately your productivity and profitability.

Now, just before we wrap this section up, just in case you are so connected to your mobile phone that you can turn it off. then here are two simple tools for managing or screen calls so that they are as least intrusive on your time as possible. First one, if someone calls me from a private number or an unlisted number that is not recognized by my phone as someone I know. I never answer it. They go to voicemail And if required, I will call them back at a time that is appropriate and convenient for me. If you stop what you what you're doing every time your phone rings, what is happening to your pair of concentration, your focus and your productivity, and as a direct result, your profitability, they are all being consumed needlessly.

So manage it productively. Look, I'm not saying there aren't some calls that need to be taken. Of course there are. What I'm trying to bring to your awareness is the habit of allowing your productive capacity to be manipulated and controlled and consumed by outside forces. I want you to master the technology around you not to be a slave to it. The second tip is this.

If you do take a call, then ask the caller to tell you why they're calling. If they call in to waste your time, or if it's unimportant, hang up. It's that simple. You don't have to be rude. Just learn the simple words. Thank you for the call, have a nice day.

Goodbye. That's it. And then get straight back to doing your the income time activity that you should be focused on to generate the income you want to build the life you deserve. Basically, what I want you to consider is being ruthless in managing what you will and will not allow the impact on your space, which then impacts on your time concentration, productivity, profitability, and prosperity. So once again, RFP, don't be a slave to the technology, be a master of it. Don't allow it to manage and control you manage and control it and use it to support your success, not suppress it.

And managing that little computerized device is a big part of achieving that goal. I promise you, the results will transform you and you Your business. Okay, once again get up, have a little bit of a shake about get the bloody backside. And we're gonna move on. The next letter in my is the s in my NIMS time expanding model, and that stands for social media. Now, there's a good chance you have an idea of what I'm about to cover in this section.

It's short and sharp. So let me get straight to the point. For the majority of users, social media and in particular, Facebook is the biggest black hole of all, it is a bottomless pit consuming, immeasurable amounts of space, time, productive energy, focus and concentration. And I'm not even going to go into a reason of how I know that Because 99% of people to whom I mentioned this subject actually agree, usually with big smiles on their face. But before we move on, let's get something very clear. Do I have a Facebook account?

Yes, I do. Do I think social media is bad or evil? No, of course not. That would be like saying that money is evil. Money is not evil. It's an inanimate object that possesses no good or evil, whether it is productive or destructive, is determined solely by the hands into which it is placed and how it is used, utilized, and social media is exactly the same.

In my experience, social media is a cost effective way for certain industries, to attract potential new business and excuse me and communicate with a customer base. It can be a tremendous way to build a profile and support your great business. planes. However, the vast majority of users do not use it for this. It's more often than not becomes a vortex consuming vast amounts of time in the transmission and, and the sharing of absolutely superfluous content that has little impact, if any, at all, on anything at all to do with your business, your productivity, profitability or prosperity in the real world. Even those business owners who do use it to support their businesses often find themselves diverted by something interesting.

That was something that just caught their eye, the next day, just caught their eye. So and then usually what happens is, you know, the next thing they know, a block of half an hour or 45 minutes or an hour of their day has disappeared, never to be seen again. And all these blocks rapidly add up into large amounts. have wasted unproductive time. Whenever I raise this particular point, it always it always amuses me. How many nervous laughs there are in the room, individuals gaining perspective thinking, yep, I do that all the time.

You may be experienced a little smirk right now as you hear me talk about this, you know about this subject. Now, social media is even more addictive and consumptive than mobile phone addiction because you see social media in general and Facebook in particular, is is so personal. It feeds on a one of the primal human needs your need for attention that I mentioned earlier in this module. Once again, this need is neither good or evil. It just is what it is. Every human being on the planet has this need.

It's programmed into our into our hard wiring. It has to be otherwise we would never procreate. You see, every time someone tags you in a post or a photo, send you something to look at, invite you to an event involves you in a in a conversation, likes a comment you made, makes a comment on one of your photos, one of a dozen things, etc, etc, etc. You are rewarded in the form of a high from a chemical called dopamine. your need for attention is temporarily satisfied. But soon after, just like any addiction, the high fades, and you need to come back for more and more and more.

This is why social media is so addictive. It feeds on the number one primal need that you have. And how do I know it's addictive? well consider this. If I google Facebook addiction, I get more than 35 million results. If I google heroin addiction, I only get 6 million results.

If I google drug addiction. In general, I only get 22 million results. There is even an older Instead process for quitting Facebook Media Lab, please Google it and see for yourself. What I'm covering here is a scratch on the surface of this subject matter. I've only explained it unexplained a small amount. So you can gain some perspective and some awareness because awareness is the first key to improvement.

So you need to be consciously aware of the cycle and be proactive in managing it. Once again, be a master of the technology around you. Don't be a slave to it. don't exist by circumstance in its presence, where it has control. Rather manage it consciously and with deliberate purpose. People always ask how do you manage it?

Well, this is how I personally manage my social media and in particular Facebook. Every Friday afternoon at 430 I spend 15 minutes on Facebook touching base with friends and mates and and just switching off. That's it. And I often miss a couple of weeks without any impact whatsoever on my life by the way, I have a timer set for 15 minutes. And when it beeps, I close my browser, no exceptions. All my settings on Facebook are set to do not contact me.

I don't want an email or an update. Every time someone wants a comment or photo of me that I often didn't even know was on Facebook in the first place. How is that supporting my ability to focus or concentrate or being private, be productive, and I absolutely do not have Facebook on my mobile phone. the business side of our social media is outsourced to a social media specialist. I produce the content so that it is so the the core message and what we've been what we're delivering is of the absolute highest quality and value. And my pa also closely monitors it for me and advises me when I need to personally respond to something that may appear But let me reiterate.

I'm not saying that social media is evil or good either way, my perspective is that it's here to stay. Whether we like it or not. My only suggestion is that you become consciously aware of the massive impact this medium has on your space, time, concentration, and productive capacity when you don't manage it, then put steps in place to manage it rather than diminish your productivity, profitability and prosperity so that it can support those be because at the end of the day, do you want to live a life inside a computerized screen? Would you rather invest that time in the right activities to develop the wealth and freedom you deserve? So you can live an incredible life ad in the real world, the choices completely and utterly yours Remember, it's called social media, not business media for reason. So, in summary, I repeat you don't be a slave to technology become a master to it.

It won't happen overnight. But you can transition to mastering these mediums by managing the small moving variables around them. Lots of small sips add up to make a big impact. And in the words of Lao Tzu, the journey of 1000 miles starts with one step. So what is going to be your first step? Now, I hope you can see how any one of these four mediums that we've covered in my NIMS time expanding model could impact on your productive capacity.

However, the real question I'd like you to ask yourself is this when you put all fall together in your space, and you know, put the structure in place to continue manage them? What impact are they having on your time, your concentration, your focus, and your mental well being? What impact are they having on your productivity, your profitability, and most importantly, your ability to achieve your ultimate goal in business in the first place? Freedom. I'll leave you to ponder the answer to that. The next plug was a short man, where I'm gonna share with you a very tough business lesson.

My first SEO and mentor taught me I hated him very briefly at the time for it. But I'm beyond thankful that he gave me the lesson the way he did. It cost me a chunk of money at the time, but the return on that investment has been infinite, and you're going to get it for free. So until we meet again in the next module, please be superb. think clearly, and have an absolutely incredible day.

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