Welcome to this course on hotels strategic performance evaluation. In this course, we are going to learn about various hotels performance matrices, how to interpret them, how to interpret the financial results to maximize the returns or to diagnose any performance issues that we have in the hotels performance, and then we will see the fundamental of how we take strategic actions. So, after this course, you should be able to learn what are the different performance metrics is telling about the performance and we will be able to balance the cost management and revenue maximization. Thank you very much for subscribing to this course and we will be learning more details in the coming slides.