About this course:
Let’s face it. Most founders think Public Relations (PR) is something that a college intern can do by Mailchimping a pitch to a list of reporters scraped from the Internet. It’s usually the last thing a startup or founder thinks of while they're building their company.
I’m sure as a founder, you struggle to figure out when to do PR, what type of PR you need and more importantly, how to go about getting your message out into the world. Don’t worry. The 7 PR secrets every founder should know but are not told is for the startup founder who wants to understand how PR can help their business and to make the right decisions about who to hire and when to hire them.
What will you learn in this course?
Who should take this course?
This class is based on the book 7 PR Secrets All Founders Should Know. A copy of the eBook is provided with the class. It's also based on the blog posts Five Roles of Public Relations, Writing Your Business Narrative, and Writing Your PR Narrative.