Brand Building for Startups: To Win Consumers Mind

Learn about brand development, brand building, and brand management.

Brand Building for Startups: To Win Consumers Mind

Learn about brand development, brand building, and brand management.
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About the Class

This brand management course can help your business build a strong brand with a clear unique value proposition in a practical way that will:

  • Win consumers heart by defining key drivers
  • Win in the competition by being outstanding and differentiated
  • Make sure your brand is highly recognized and remembered.

This course mainly focuses on building brand equity and perception in consumers' minds and all related to Brand health.

The course is divided into 4 sections.

  • Section 1 will introduce the importance of brand, brand building, and the unique value proposition of the course.
  • Section 2 is to define where to play in terms of study. It means what concepts you must know and understand clearly to build strong brand equity.
  • Section 3 will show you how to win the consumer's mind practically. It means how you apply part 2 in the real business rather than just learning theory.
  • Section 4 will show you how to prepare for the launch of the brand practically with a low budget.

Who should take this course?

This course is the simpler version of marketing foundation courses to simplify the process of starting a brand or business. We need to start first and then up. And in the first stage, analyzing what perception, what attributes, and how to inject them into consumers' minds is vitally important. So this course is for:

  • Start-up owners who want to find out their way to differentiate their business in the first stage
  • Entrepreneurs getting started with their project and want to know how to manage brand development, brand building, and brand management tasks
  • Small and Medium enterprises willing to create their brand
  • Brand Managers and Marketing Managers who are challenged to demonstrate the brand asset in business value.
  • Students

Author

Ryan Holmes

- 11-year experience in brand development & brand-building in Unilever and Tan Hiep Phat group.- 6-year experience in business development and sales- 3.64 GPA in MBA in the Assumption University of Thailand.Specialties: Brand development, Brand Building, and Project Management (both in planning & deployment)

School

Ryan Holmes's School

Requirements

There are no additional requirements.
One-time Fee
$79
€72.92
£62.53
CA$107.39
A$121.01
S$106.43
HK$618.04
CHF 71.55
NOK kr850.39
DKK kr543.94
NZ$131.54
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RM373.90
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B$393.19
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Лв142.74
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QR288.72
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COP$307,873.24
₡39,906.62
L1,954.92
₲582,002.65
$U2,987.29
zł314.59

What's Included

Language: English
Level: Intermediate
Skills: Brand Management, Business, Marketing, Consumer Relationship, Analysis, Brand Building, Strategic Thinking, Brand Development, Project Management
Age groups: 18-65 years
Duration: 2 hours 14 minutes
23 Videos
6 Documents
1 Quiz
0
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